Friday, July, 19, 2024 07:19:56

The three different sizes of the product designed by the company meet the storage requirements of smaller street food outlets as well as larger supermarkets

Klöckner Pentaplast Group, the Germany-based leading supplier of packaging films, has made it to the headlines for launching its new food-to-go packaging line, Jewel. The company’s latest move helps it to further expand its portfolio.

As per trusted sources, the company has manufactured the new product line Jewel, with a purpose of catering to a majority of retailers and caterers, making use of 100 per cent post-consumer PET (polyethylene terephthalate). Jewel, which is claimed to be an extended part of the sustainable, closed-loop product offering of the company, apparently meets the various requirements of consumers and retailers, with additional on-shelf differentiation, further added sources.

As analyzed by industry experts, brands are likely to vie for consumers’ attention within the food-to-go sector, which has been estimated to be worth £23.5 billion by year 2022. On a similar note, the Jewel range is anticipated to help fresh food-on-the-go brands stand out brilliantly with attractive packaging. For the record, Gen Z and Millennials are two of the significant drivers for eye-catching as well as sustainable packaging.

Reportedly, the latest jewel-shaped packaging solution is said to be offering the full visibility of its contents and includes a thermoformed recycling message at the base of the tray, that reads ‘recycle me again’, which encourages customers to recycle the product on the go and contribute to the development of a closed-loop PET recycling system. The packaging solution, which offers enhanced visibility, is available in three distinctive depths and features a click-shut lid that can be heat-sealed using a flexible lidding film.

Klöckner Pentaplast, for the record, provides specialty film & flexible packaging solutions to the medical devices, pharmaceuticals and food & beverage market segments. Currently, the company operates around 32 manufacturing units in 18 countries and employs over 6,300 people around the world.