- The recycled plastic would first be used in the company’s Mayonnaise Dressing & Mayonnaise squeeze bottles.
- The move comes under the company’s goal of ensuring that 100% of its plastic packaging would be fully recyclable, reusable & compostable by 2025.
Hellmann’s, a renowned food brand of British-Dutch consumer goods company Unilever, has reportedly announced that it has pledged to use completely recycled plastic packaging in more than 200 million of its jars & bottles by 2020.
Reports cite, all of the company’s mayonnaise dressing & mayonnaise plastic containers that are sold across the U.S. would be made out of recycled plastic. The move comes as a part of the company’s ongoing commitment to further advance the practice of sustainable packaging.
According to a report by Plastics News, the company’s Mayonnaise Dressing & Mayonnaise squeeze bottles would be the first ones to be made out of the recycled plastic packaging, hitting retail store shelves first. They would soon be followed by the Mayonnaise Dressing & Mayonnaise jars by the end of the year.
More than 200 million Hellmann’s jars & bottles would be impacted by the change this year. Moreover, the new containers would be incorporating a How2Recycle® label as well as artwork that underlines the brand’s new commitment to the use of recycled plastic.
The Senior Director of Dressings & Condiments at Unilever, Benjamin Crook stated that making a switch to recycled plastic would make a positive impact on the environment by lowering the emission of greenhouse gases while also reducing the number of bottles that are annually deposited in landfills. Crook further added that Hellmann’s team strives for sustainability in all of their operations, which also includes helping their customers in making the right choice while still enjoying the food products they love.
According to reports, Hellmann’s efforts would make great contributions to the Unilever Sustainable Living Plan, Unilever’s sustainable growth blueprint, specifically by supporting its goal of ensuring that 100% of its plastic packaging would be fully recyclable, reusable & compostable by 2025.